Festivals as Tools for Community Based Tourism Development

Beneficiaries Description: The target group of the festivals are all the people of Arpeni, Vardenis and Shamshadin regions

Project Area: Arpeni (Shirak), Vardenis (Gegharkunik) and Shamshadin (Tavush)

Project Goals: to invest in developing the community based tourism in three communities in Armenia (Arpeni, Shamshadin and Vardenis) through discovery and presentation of local values during the organized thematic festivals.

Project Objectives:

1. Explore the cultural values of small communities to wider public, attracting new visitors which will invest in the development of ethnic tourism in Armenia.
2. Using the participatory methodology enhance the capacity of three local communities to organize community based large events and accept wide range of tourists in their settlements.